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Tag Archives: Branding

Economic Value of Commercial Signage

What’s the most common mistake we see when companies attempt to build brand awareness, you ask? It’s under-investing in signage. Spending a little money up front can lead to big returns later. Unfortunately, most people have no clue about the…

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4 Reasons Sign Design is Critical to Brand Trust

So you know you need a sign for your business, but you’re not quite sure where to start. Your sign may be a customer or client’s first encounter with your business—your sign must be a true representation of your brand….

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Mergers and Acquisitions: Trends to watch in 2021

Mergers and acquisitions, an aspect of the business world that has been rapidly growing in recent years, were expected to continue blooming coming into 2020. Projections made at the end of 2019 predicted growth reflective of previous years, with added…

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Episode 2 | Internal Efficiencies – What’s Working & What’s Not

The Innovation Room Podcast
The Innovation Room Podcast
Episode 2 | Internal Efficiencies - What's Working & What's Not
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Optimizing your internal processes and strategies can make your teams more efficient. Learn about what efficiencies your business can implement now!

Episode 1 | Changes in Consumer Buying Behavior

The Innovation Room Podcast
The Innovation Room Podcast
Episode 1 | Changes in Consumer Buying Behavior
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Consumer buying behavior is changing faster than you would expect. Learn how to stay ahead of the curve!

Six Ways: Signs Can Increase Your ROI!

While 2018 may feel as if it was only a couple weeks ago, it’s no surprise that 2019 is here, and it’s moving fast. You may even find yourself feeling behind with Q1 coming to an end. The good news…

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The Changing Retail Space: How Signage Can Impact the Retail Experience

The recent “death of retail’ hype may not be as accurate as many once believed. Recent reports are showing a 5.8% increase in spending from last year, and the strongest growth since 2011. As numbers from Black Friday and Cyber…

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Untapped Potential: Why Aren’t Millennials Working in Manufacturing?

As I’ve come to learn more about the manufacturing industry, it’s easy to notice its differences from the overall labor force in the United States. While millennials are the largest generation in the workforce, manufacturing companies are struggling to attract…

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