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Capture Sign ROI

Sign ROI (return on investment) is an often overlooked way to improve modern retailing.  As online channels continue to grow, ensuring the best return on bricks and mortar requires investments that give you a good payoff.  Sign programs designed to attain maximum exposure are documented winners.  Improving signage…

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Reed Explained

What is the Reed case anyway? Reed refers to a Supreme Court case decided in June of 2015, Reed vs. Town of Gilbert.  Briefly, a church group without a permanent worship facility posted temporary signs announcing the place of Sunday services each…

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Choosing a Sign

Starting a new commercial business or opening a new location choosing a sign, regardless of location or target market, is never an easy process. There are many different decisions that have to be made to help guarantee success for the future….

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Facility Capabilities

As we look forward and anticipate more growth our facility capabilities are a natural area to highlight.  Our state of the art, UL compliant manufacturing facility handles some of the shortest lead times in the industry. As a company that is committed…

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The Future of Signage

The advancement of technology throughout the last few decades has pushed signs into a new era. In the past, signs were generally unlit, hand painted pieces of art that adorned the roadways and building fronts of the United States and…

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Signs in Communities

Signs in communities around the United States have become an integral part to the well being of the overall economy. Communities are reliant on businesses located within them to support themselves and grow. By extension this means that these same…

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Sign Placement

Sign placement plays an important role in helping a business attract customers and increase revenue. This idea has been widely accepted by the business community as a fact, yet often is not adequately addressed.  Managers understand the key role sign placement plays…

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Small Business Signage

Small business signage has always been imperative in the promotion and increase in revenue. What many do not realize is the economics behind the use of these signs that are created for smaller, often local, businesses. New companies often face marketing challenges…

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Famous Signs of Our Times

Signs have a remarkable power to communicate your brand’s individuality and identity and many famous signs of our times are recognized around the world. In this blog post, we look at some of the country’s most influential signs. Hollywood This American…

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LED Lights for Signage

Light Emitting Diodes, otherwise known as LEDs, are bulbs that are about the size of a pea that fit easily into an electrical circuit. The use of LEDs in electrical signage has increased significantly over the past decade. They are…

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