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Category: Site Enhancement

State of the Industry: Restaurant & Food Service

Like many businesses, the restaurant industry was dramatically impacted by COVID-19, especially with food safety considerations. The pandemic impacted the entire food production process, from the earliest stages of the supply chain through customer delivery systems. Restaurant facility managers have…

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Capture Sign ROI

Sign ROI (return on investment) is an often overlooked way to improve modern retailing.  As online channels continue to grow, ensuring the best return on bricks and mortar requires investments that give you a good payoff.  Sign programs designed to attain maximum exposure are documented winners.  Improving signage…

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Sign Placement

Sign placement plays an important role in helping a business attract customers and increase revenue. This idea has been widely accepted by the business community as a fact, yet often is not adequately addressed.  Managers understand the key role sign placement plays…

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Gaining Attention: Size of Signage

Often, your sign is the first encounter for many customers with your business. If this is the case, shouldn’t it stand out? The size of your signage plays a critical role in gaining the attention of potential customers. First Things…

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